It's becoming the latest theme for international companies. Not paying a fair amount of tax in countries where you trade makes you a bad citizen and damages your reputation. The first of the recent batch was Starbucks. Now its Ebay and Paypal.
As Anthony Hilton quoted
the senior tax partner at a Big Four accountant recently, "I think I
have done a good job for my client saving £10m on their tax bill. Then
I find it cost them £100m in reputational damage."
D'oh!
Anthony Fitzsimmons
Reputability
London
Anthony Fitzsimmons is Chairman of Reputability LLP and author of “Rethinking Reputational Risk: How to Manage the Risks that can Ruin Your Business, Your Reputation and You”
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